iOS Game Development: from idea to monetization in simple words

0 of votes


How to create a game on iOS and where to start, what tools are available? These questions are important to every beginner developer, although even experienced practitioners sometimes have to delve into research, as the game development field is constantly progressing. Among the vast array of genres, monetization strategies, and even tools that software developers offer, it’s easy to get confused. To help build a pathway from choosing a game idea to monetization, we have created our article, in which we will talk about iOS Game Development. By reading it to the end, you will understand that having the right knowledge is half the job done!

iOS Game Development

First, a bit of general knowledge about iOS Game Development

To understand this process more deeply, let’s start with the basics. iOS, an operating system developed by Apple for its mobile devices, such as the iPhone and iPad. It has one of the largest and most active ecosystems in the world of mobile applications. The App Store, the central app store for Apple devices, offers millions of applications and games available for download.

Among game developers, iOS enjoys huge popularity due to a number of factors: high monetization, uniformity of devices (which simplifies the process of developing and optimizing games for various iPhone and iPad models), and quality of audience (prefers more quality and expensive content).

Choosing the platform to start with is a key step in game development. And iOS boasts many advantages for beginner developers:

  • Large audience. Thanks to a huge user base, you gain access to a wide audience that can become your potential players.
  • Higher monetization. Users of this platform are willing to pay for quality content, which opens up opportunities for monetizing your game through sales or in-game purchases.
  • Ease of monetization. The App Store provides convenient tools for selling and monetizing games, making everything more transparent and simple for developers.
Tools and Technologies for Developers

5 Key Tools and Technologies for Developers

If we have clarified what iOS Game Development entails, then we can move on to the more interesting practice. There are numerous paths you can take to create a game on iOS, and each begins with selecting the primary tool and technology you will use for developing games on iPhone. Next, we will explore 5 options that hold a deserved place in the arsenal of professional developers.

№1 Xcode

Xcode is Apple’s official IDE for developing applications on macOS, iOS, watchOS, and tvOS. It equips developers with all the essential tools needed for effective development: a code editor, compiler, debugger, simulator, and tools for testing and profiling. Xcode supports various programming languages including Swift, Objective-C, and C++, making it a versatile choice for a wide range of developers.

One of the standout features of Xcode is its user-friendly interface, which allows developers to quickly start and manage their development projects. Furthermore, Apple provides extensive educational materials to assist developers in learning how to use Xcode effectively. These resources are designed to help both novice and experienced developers in mastering the environment and accelerating their development process.


№2 Swift

Swift is a modern programming language developed by Apple, known for its safety, conciseness, and efficiency. It is designed to be an intuitive language that is both easy to learn for beginners and powerful enough for experienced developers. Swift’s simple syntax is easy to understand and write, which accelerates the learning process for new programmers.

One of the key features of Swift is its emphasis on safety. It incorporates advanced safety features and checks that help prevent programming errors before software goes live. Additionally, Swift is highly performant; it compiles directly to machine code, which enhances the execution speed of applications.

Swift’s comprehensive capabilities make it an ideal choice for developers looking to build robust and efficient applications on Apple’s platforms.

№3 SpriteKit

SpriteKit is Apple’s framework dedicated to developing 2D games. It provides easy access to graphics, physics, and sound, making it a comprehensive tool for both casual and hardcore game development. One of the standout features of SpriteKit is its simple API, which allows developers to quickly start their projects without a steep learning curve.

The framework is not only easy to use but also powerful, enabling the creation of complex 2D games. It supports advanced game mechanics such as physics-based interactions and rich animations, enhancing the gaming experience. SpriteKit’s versatility makes it suitable for a wide range of 2D gaming projects, from simple puzzles to more intricate arcade games that require detailed environmental interactions and character animations.

№4 SceneKit

SceneKit is a framework designed for the development of 3D games on Apple’s platforms. It harnesses the power of Metal to achieve realistic graphics, making it an ideal choice for creating visually stunning 3D shooters, RPGs, and other game genres. SceneKit is recognized for its powerful capabilities in handling complex game dynamics, including physics, animations, shaders, and other advanced features.

Although SceneKit offers a wide array of functionalities for 3D game development, it does require a higher level of skill compared to SpriteKit. Its API is more complex, necessitating a deeper understanding of 3D development principles. This makes SceneKit particularly suitable for developers who are looking to push the limits of mobile game graphics and interactivity, providing them with the tools to craft immersive and sophisticated gaming experiences.

Unity and Unreal Engine

№5 Unity and Unreal Engine

Unity and Unreal Engine are cross-platform game engines that empower developers to create games for iOS, Android, PC, and other platforms. These engines are well-suited for designing both intricate 2D and 3D games. One of their key advantages is their accessibility to beginners—both Unity and Unreal Engine feature visual editors that simplify game creation by allowing developers to build games without writing extensive code.

Both engines are known for their powerful capabilities, enabling the creation of complex games that include advanced physics, animations, shaders, and more, enhancing the realism and interactivity of the gaming experience. However, it’s important to note that Unity and Unreal Engine are resource-intensive, requiring more CPU, RAM, and GPU resources compared to more streamlined tools like Xcode combined with SpriteKit or SceneKit. This makes them more suitable for developers who are aiming to push the boundaries of what’s possible in game development, across multiple device types and operating systems.

All the presented tools are powerful enough to create games on iOS. Their selection depends on your experience, the type of game you want to create, and your goals.

All successful projects begin with thoughtful game planning

Game planning is a key stage in project development that determines its success and efficiency. This notion is agreed upon by all developers of popular mobile games, as the final goal of iOS game development is to generate profit, which depends on how correct the initial steps are.
In this section, we will examine three main aspects of this process.

Target Audience and Game Genre

Before beginning game development, it is crucial to clearly define who the game is intended for — this is your target audience. Identifying the target audience will help you better understand the needs and preferences of your end-user, and also focus efforts on creating content that will be most interesting and attractive to your audience.

Additionally, it is necessary to choose the best game’s genre — the main category to which your game will belong. The genre defines the core mechanics and concept of the game. For example, it could be an arcade, strategy, puzzle, casual game, etc. The choice of genre should match the interests and preferences of your target audience.

Creating the Game Concept and Its Core Gameplay

Creating the Game Concept and Its Core Gameplay

Creating the game concept is the process of developing the overall idea and concept of your project. This includes defining the main theme, story, game mechanics, as well as unique features that will make your game distinctive and appealing to players.

The core gameplay is the heart of your game, determining how players will interact with it. This includes the primary game mechanics, tasks, and objectives of the game, as well as the control system and other elements that make the game interesting and engaging for players.

Refining Design and User Interface

Refining the design and user interface plays a key role in creating a comfortable and attractive user experience. This means developing the visual style of the game, creating graphic elements (such as characters, backgrounds, objects), and designing the user interface (UI) — the elements through which the player interacts with the game (such as menus, buttons, controls).

The refinement of the design and user interface should focus on creating a convenient and intuitive user experience that will be enjoyable and captivating for your target audience.

Guide to Game Development

Step-by-Step Guide to Game Development

This process encompasses numerous stages, starting from creating a project in Xcode to programming game logic in Swift and working with graphics and animation in SpriteKit or SceneKit. Let’s examine each stage in detail to understand the magic behind what is called game creation.

Creating a Project in Xcode

  1. Open Xcode on your computer.
  2. Select the “Create a new Xcode project” option from the menu. You will be prompted to choose a project template. For iOS games, select “Game” and click the “Next” button.
  3. Fill in the fields with the project name, description, organizational identifier, and choose a location to save the project on your computer.
  4. Select the devices on which your game will run (iPhone, iPad, or both).
  5. Press the “Create” button to create a new project in Xcode.

Working with Graphics and Animation

  1. Import graphic resources (images, textures, animations) into your project in Xcode.
  2. Create a new scene in SpriteKit (SKScene) or SceneKit (SCNScene), which will serve as the main game space.
  3. Add game objects to your scene, such as characters, backgrounds, obstacles, and other elements.
  4. Use the methods and properties of the framework (such as SKSpriteNode or SCNNode) to set up the appearance and animations of your objects.
  5. Use animation methods and actions to create animations for movement, resizing, rotation, and other effects for your objects.
Testing and Debugging

Testing and Debugging: Eliminating Errors

This stage in game development is extremely important as it helps to detect and fix errors, as well as ensure that the game operates correctly on various iOS devices.

  • Testing methods on iOS devices. After development is complete, it’s crucial to test the game on various iOS devices to ensure its correct functionality and compatibility.
  • Using the Xcode simulator. Initially, primary testing can be conducted using the Xcode simulator, which emulates the operation of iOS devices and allows for quick identification of major issues.
  • Debugging and error finding. After the testing phase, it is necessary to perform debugging of the game, correcting any identified errors. Use debugging tools in Xcode to locate and resolve issues, and carefully analyze feedback from testers and players for further improvements.
Publishing a Game in the App Store

Publishing a Game in the App Store: The Final Steps Before Your First Profits

This is the last but simultaneously one of the most important stages in developing a game for iOS.

  • Registering with the Apple Developer Program: Initially, an Apple ID account is needed. Then, register at and pay the annual fee.
  • Preparing metadata and screenshots for the App Store game page: Come up with an attractive title and description for the game, create a high-quality icon, and prepare screenshots of the gameplay. Choose keywords and categories to optimize the game’s searchability in the App Store.
  • The process of submitting the game for review and publication: Upload the game to App Store Connect, providing the necessary metadata and images. Afterward, your game will be sent to Apple for review, including checking compliance with the platform’s standards and rules. Following successful review, your game will be published in the App Store and become available for download.

Marketing and Promotion of the Game — The First Revenue from the Project

After publishing the game, it is crucial to actively promote it to attract more users. Therefore, marketing plays a vital role in its success. Create a high-quality trailer and actively use social networks (Facebook, Twitter, Instagram), forums, and blogs to draw attention to your game. Interact with the community, share useful content, and look for partners for joint promotions (bloggers, journalists). Continuously monitor player feedback and release regular updates to improve the user experience and maintain interest in the game.

Welcome to the World of iOS Game Developers

As you can see, developing games for iOS is an exciting and promising process that requires diligence and strategic thinking. We hope this guide will help you start your journey in iOS game development and achieve success in this thrilling industry.


0 of votes

Post views:

Our game development studio is based in London. With over 13 years of expertise in design, marketing, 3D animation, and programming, we are a cornerstone of the of companies. We craft games tailored for clients and also passionately drive our in-house projects. Our commitment is clear – delivering premium content and deriving revenues from games, all while adhering to the highest moral standards and valuing people’s interests. If you’re looking to craft magnificence and reap monetary rewards, we’re your destination.


Send us a message via messenger or email